Pros and cons of Questionnaires and Web Experiments

Questionnaires and web trials are homework methods involving the internet as a means to collect info and are hence often used in place of traditional lab-based experimental designs. They’ve been around since the days of the World Wide Web (World Vast Web, brief: web) and were able to develop rapidly because the Internet improved and became more widely available (Skitka & Sargis, 2006).

World wide web questionnaires and web experiments are useful just for collecting significant participant crowd at smaller administrative costs than can be possible within a lab. Even so, these positive aspects are often counterbalanced by challenges that can arise when using the net as a great experiment site. Birnbaum (2004) highlights some normal pitfalls, which include incorrect code and wrong data collection due to the method HTML forms work (e. g., determining the same varied brand to form elements, for example , into a questionnaire item asking about sex and one requesting sex frequency).

Other complications can also occur, such as drop out and differences in motivation between participants. The latter may be particularly problematic because, because pointed out simply by Reips (1999, 2002b), it may be possible to interpret between-condition effects although the same individuals were subjected to several stimuli inside the same research.

Fortunately, many techniques and detailed solutions are available to prevent these potential problems and perhaps to turn these people in to advantageous attributes of web testing. The software application OpenSesame, as an example, makes it easy to construct and operate complex behavioral experiments online without the need for specialised programming expertise.